Every Pairing Is Perfect

Every Pairing Is Perfect

Pride is on everyone’s radar as Pride Month just wrapped up a very successful run of celebrations across the U.S. for the LGBT community. Did you get in on some of the action this year? SMIRNOFF sure did! SMIRNOFF Sorbet Light and the DIAGEO  Rainbow Network partnered with the LGBT Community Center to really drive home the message that “every pairing is perfect” with Pride parade floats, festivals and events that took place throughout the month of June in Washington D.C., Philadelphia and New York. In NYC, over 1,500 supporters hit the streets to celebrate the progress and ongoing campaign toward marriage equality. The SMIRNOFF Sorbet Light float featured three 7-foot inflatable bottles and a sorbet booth...Read More

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Shared from SMIRNOFF Hub